1 minute read

Google started the year with a bang, issuing webmaster tools notices to hundreds of thousands of websites in January and February 2012.

I needed a place to record the exact dates of the updates, so I can better check traffic fluctuations in client sites and so know what update is the most likely cause of the issues.

There have been continuing ‘Panda’ updates, and a newer ‘Penguin’ update that has had the most effect on websites.

21 August 2012 - regarding panda and penguin refreshes

Jan 2012 - Google Webmaster Tools notices of detected unnatural links from websites (notices on websites giving the links)

25 Feb 2012 - Google Webmaster Tools notice of detected unnatural links to websites (notices on the websites receiving the links)

1 April 2012 - Google Webmaster Tools - “Quality issues” with websites 24 April 2012 - first ‘Penguin’ update 25 May 2012 - Penguin 2 update - Penguin algo data refresh

The updates are ongoing.

We are stuck between a rock and a hard place. With onpage SEO only, websites are ranking higher, but not to their best. With additional incoming links, the websites are ranking well. But if linking is overdone in any way, rankings are effected… A tightrope to walk.

Panda Updates

Panda 3.92, Sept. 18, 2012 (less than 0.7% of queries; announced) Panda 3.91, Aug. 20, 2012 (about 1% of queries; belatedly announced) Panda 3.9 on Wednesday July 25th 2012 Panda 3.8 on Monday, June 25th Panda 3.7 on Monday, June 8th Panda 3.6 on April 27th 2012 Panda 3.5 on April 19th Panda 3.4 on March 23rd Panda 3.3 on about February 26th Panda 3.2 on about January 2012 15th Panda 3.1 on November 2011 18th Panda 2.5.3 on October 19/20th Panda 2.5.2 on October 13th Panda 2.5.1 on October 9th Panda 2.5 on September 28th Panda 2.4 in August Panda 2.3 on around July 22nd. Panda 2.2 on June 18th or so. Panda 2.1 on May 9th or so. Panda 2.0 on April 11th or so. Panda 1.0 on February 24th 2011